In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

One of Adidas' earliest signature sneakers is coming back this week with the return of NBA legend Kareem Abdul ... in 1978 and was the first basketball shoe to incorporate an athlete's face ...

Similar to the previous models in the Iiinfinity Series, the Nova Iiinfinity features a bulky silhouette inspired by Y2K-era ...

Milwaukee Bucks point guard Damian Lillard always remains true to his roots. Since adidas launched his ninth signature ...

All NBA fans know which player had the hottest basketball shoe last season. Minnesota Timberwolves guard Anthony Edwards' first signature sneaker with adidas took the sport and footwear industry ...

it is fresh kicks and old-school NBA uniforms. Today, adidas Basketball unveils the Dame 9 "Bucks" colorway – a continuation of Damian Lillard's success with his signature shoe line.

The adidas brand released seven different color ways of the shoe that all sold out on the ... Great competitive energy, just hours before the NBA's opening night. Anthony Edwards and the new ...

Over the years NBA players have created and released ... former teammate's dad and it came to life with his first shoe release with Adidas in 2019. The D.O.N. Issue #1 was released as a ...

The NBA season has tipped off ... Additionally, online shoppers can check out new and retro basketball shoes on the adidas website. The new launch stays true to the original design, celebrating ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

Giannis Antetokounmpo disregards his association with Nike when accepting Damian Lillard’s latest Adidas signature sneaker.