USC Trojans star guard JuJu Watkins agreed to an NIL with Fanatics this week. She became the first female to have a Fanatics ...

USC Trojans women’s basketball star guard JuJu Watkins is adding another Name, Image, and Likeness (NIL) campaign to her long ...

JuJu Watkins has secured a groundbreaking NIL deal. The USC Trojans basketball athlete currently boasts a $739,000 name, ...

With the NCAA Tournaments for men's and women's college basketball about to tip off, Gatorade has released a new commercial that features USC Trojans star JuJu ...

The 2025 Women’s March Madness Tournament begins this Wednesday, March 19 and runs through Sunday, April 6. All eyes have ...

USC women's basketball has had a stellar season, with sophomore star JuJu Watkins being the standout player for the Trojans.

Oregon Ducks guard Jackson Shelstad starred alongside USC Trojans' JuJu Watkins in a March Madness commercial with Mondelez.

Fanatics announced an exclusive, multi-year trading card and memorabilia NIL deal with USC star JuJu Watkins. Watkins becomes the first female collegiate athlete ever to have a deal of this kind ...

Cheryl Miller wants the four-year rule for female college basketball players to remain in place. The USC legend advocated for ...

JuJu Watkins of USC and Hannah Hidalgo of Notre Dame join rare group in making AP All-America team for 2nd straight year ...

Watkins discussed why she partnered with NYX and her relationship with makeup ahead of the video campaign launch.

USC was the Big Ten regular-season champion in its first year in the league, losing to crosstown rival and overall NCAA ...